Fitmums & Friends was the very first client of McHugh Media and one I’ve proudly worked with for over three years. Each year, I produce their end-of-year video, capturing the achievements and impact on community spirit that define the organisation.
As a charity built on inclusivity, encouragement and fitness, Fitmums & Friends rely on authentic storytelling to showcase the real difference they make in people’s lives. My role has been to edit and deliver a video that reflects their values and memorable moments from each year. From local events and community stories to national recognition.
The most recent video celebrated their biggest milestone yet: receiving The King’s Award for Voluntary Service. The highest honour a UK charity can receive. I developed a visual style that respected the significance of the award while maintaining the warm, personal feel that defines their brand.
A short preview of this video is featured below with the full version available across Fitmums & Friends’ official social channels.
This long-term collaboration represents what McHugh Media is all about: building strong relationships, telling stories that matter, and producing video content that is both emotionally resonant and professionally crafted.