Through McHugh Media, I led the full creative direction and digital marketing for Warrington Museum’s Egyptian Mysteries exhibition. This included creating the entire campaign schedule, designing and producing all social media content and aligning messaging with both the museum’s curatorial team and the university’s academic aims.
The project showcased McHugh Media’s capability to deliver end-to-end campaigns, from strategy to execution, tailored to cultural and educational sectors. It also demonstrated the value of combining storytelling, design and audience engagement to boost visibility for public institutions.